Is it any wonder that “everyday Americans” get the impression that the ruling elites who dictate culture don’t particularly care for them or America?
(Robert Knight – The Washington Times) What is it with our ruling elites? How did they come to have so much disdain for America? Some recent events have yet again brought this unfortunate situation to the surface.
Let’s start with Nike, the Portland, Oregon-based sportswear megacompany. It did not become a Fortune 100 corporation by chance or careless management.
Debuting as Blue Ribbon Sports in 1964, the firm under Bill Bowerman and Phil Knight officially adopted the Nike name in 1978 and the famous Swoosh logo in 1971.
The company is named after the Greek winged goddess of victory. The Swoosh is on everything from underwear to Tiger Woods’ golfing visor. From a shoestring operation, the firm now commands more than $36 billion in annual sales.
All this to say they knew exactly what they were doing when they signed Colin Kaepernick to a multi-million contract to be the most prominent face of their “Just Do It” campaign.
Mr. Kaepernick is portrayed in a closeup with the slogan, “Believe in something. Even if it means sacrificing everything.”